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WEB TRAFFIC MONETIZATION

Short introduction.
When the Web started at the end of the last century thousands of new sites were born and billions of dollars in venture capital flowed into them. The sites divided into two main categories:
  • E-commerce sites which make their money from the products and services they sell
  • Content sites which create or collect content (articles, music, video, etc.) for readers. Content Web sites make heir money primarily from advertising, like TV, radio stations or newspapers
In the beginning, advertising on the Internet meant "banner ads". Banner advertising was a lucrative business. Popular sites could charge $20, $30 and even $50 per thousand impressions to run banner ads on their pages. The idea was that sites could start up and increase their page impressions to make easy money from banner ads. For example, if a site could generate one million page impressions per month, it could make $20,000 per month with banner ad rates at $20 per thousand impressions.
Today there are many other ways to build high traffic and make money with a website on the Internet. You must notice that the ways to get high traffic and make money with a website are different. Methods to increase your traffic will help you make money, but they do not actually represent the methods of how efficiently utilize this traffic for making more money with web site. For example, one could suggest that blending AdSense ads with the content is a way to make money from a website. In reality it’s not; it’s just a way to make more money by improving your ad click-through rate. The real monetization method behind it is a PPC advertising.
The methods of building web site traffic include Content Optimization, SEO, Banner and Link traffic, purchased traffic and more. Some of this methods can  improve web traffic and some may kill your web site forever.
There are  direct and indirect web site monetization methods. They include  PPC,  CPM, PPP, CPA advertisement, direct banner, text link, in-text advertisement,  monetization widgets, affiliate marketing and more.
Let’s take a close look at different methods and factors influencing web site traffic and monetization rates.
CONTINUE>>>> PPC ADVERTISING>>>

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